Gym and studio owners, like most entrepreneurs, often wear many hats. Although the goal is always to generate revenue, owners find themselves taking on more and more responsibility and financial risk in hopes of doing so. They're over-extended and the reward is minimal. Become your own marketing expert using the 'F-IT Formula,' no agency needed. Focus on growth, strategically based on return on investment.
Quit putting off that dream race because of fears that racing at altitude will bring you to your knees. Don't stress that time, finances, or geography may limit your ability to acclimate to elevation. Rather, leverage the cross-tolerance phenomenon and get heat acclimated to perform better at elevation.
Grace DeSimone shares her perspective on boutique studios and group fitness training, which finished in the second spot in ACSM's Worldwide Survey of Fitness Trends for 2018.
Step-by-step instructions for submitting a certification renewal.
Industry-Presented Blog: New Personalized Activity Intelligence Technology Prescribes Optimal Levels of Physical Activity to Protect Against Cardiovascular Disease
A recap and Q&A of a webinar presented by MioGlobal on October 17, 2017 by Carl "Chip" J. Lavie, MD and MioGlobal.